equipal
UK-based fintech platform that provides automated asset finance for business equipment, including 3D printing and additive manufacturing machinery, connecting equipment vendors, customers, and institutional funders.
- CEO / Founder
- Eamonn McMahon
- Team Size
- 1-10
- Stage
- Growth Stage
- Total Funding
- $1.61M
- Latest Round
- Venture Round
- Key Investors
- Altum Capital Management; Techstars; Barclays
Technology & Products
Key Products
equipal platform: digital marketplace connecting equipment vendors, customers, and institutional funders for automated asset finance; Explorer tool for browsing equipment from 80+ vendors; digital document management; automated finance application (90-second submission); equipment up to £250,000 financed
Differentiation
Value Proposition
Fast, fully digital asset finance for business equipment — from application to payout in hours rather than weeks, with competitive rates from 8.75% APR / 4.5% flat, embedded at point-of-sale with 75+ equipment vendors across the UK.
How They Differentiate
Unlike traditional asset finance companies and banks that rely on offline and manual processes, equipal offers a fully digital, automated web application. The platform is embedded at point-of-sale with 75+ equipment vendors, enabling 90-second finance applications, same-day payouts, and digital document management.
Market & Competition
Target Customers
UK-based SMEs and growing businesses seeking equipment finance; equipment vendors and distributors wanting to offer embedded finance to their customers
Industry Verticals
Manufacturing (including additive manufacturing); Construction and Demolition; Recycling and Waste Management; Leisure and Equestrian; Commercial Printing and Packaging; Transport and Logistics
Competitors
FIS Asset Finance; Netsol Asset Finance; SBS Asset Finance
Growth & Milestones
Growth Metrics
1.26% default rate; zero credit losses to date; 69% customer return rate; 75+ equipment vendors on platform; team planning to grow to 12
Major Milestones
2016: Barnsbury Road Finance Ltd. incorporated; 2017: EquipmentConnect founded by Eamonn McMahon; 2021: equipal soft-launched; participated in Techstars Barclays Accelerator; 2022: Rebranded from EquipmentConnect to equipal; 2026: Secured £1.25M equity investment + £15M forward flow facility from Altum Capital Management
Notable Customers
Incremental-AM (funded a £66k 3D printer); Instrument Industries (Matt Batchelor)