Roush Yates Engines
Designs, builds, and tests high-performance race engines for NASCAR and other motorsports, utilizing advanced manufacturing including CNC machining and in-house SLA 3D printing for prototyping.
- CEO / Founder
- Doug Yates
- Team Size
- 51-200
- Stage
- Established
- Total Funding
- $28.1M
- Latest Round
- Bootstrapped
- Key Investors
- Ford Motor Company
Technology & Products
Key Products
Ford FR9 V8 NASCAR engines; C3 V8 engine platform; Precision CNC machined components; 3D printed prototypes (SLA)
Technological Advantage
Proprietary engine design and manufacturing expertise honed in NASCAR, combined with a certified precision CNC division (RYMS) that serves demanding aerospace/medical verticals. The operational moat is built on embedded software (ProShop) that creates high switching costs through qualification documentation and audit workflows.
Differentiation
Value Proposition
Delivers purpose-built, high-reliability race engines with rapid prototyping capabilities, reducing development cycles and enabling on-demand production of critical components for motorsports and certified aerospace/medical manufacturing.
How They Differentiate
As an application user of AM (prototyping) and a certified CNC manufacturer, it competes on integrated quality management and motorsports pedigree rather than AM hardware sales. Differentiates via the ProShop software lock-in for certified manufacturing and rapid engine development cycles.
Market & Competition
Target Customers
Ford Racing NASCAR teams, IMSA teams, FIA teams, aerospace, defense, space, and medical clients via Roush Yates Manufacturing Solutions division
Industry Verticals
Automotive (Motorsports); Aerospace; Defense; Space; Medical
Competitors
Hendrick Motorsports Engines; Toyota Racing Development; Ilmor Engineering
Growth & Milestones
Growth Metrics
Annual revenue $28.1M; 200 employees; supplies engines to 17 Ford NASCAR teams, 4 IMSA teams, and 2 FIA teams.
Major Milestones
Founded in 2004; Achieved 200th NASCAR Cup Series win in 2025; Renewed 7-year technical partnership with ProShop ERP in 2026; RYMS division AS9100 Rev D and ISO 13485 certified
Notable Customers
Ford Racing NASCAR teams; Aerospace and defense clients (via RYMS); Medical device manufacturers (via RYMS)