Skip to main content

AB180

SoftwareSeoul, South KoreaFounded 2015· One of 363 Software companies tracked by AMPulse

South Korean marketing technology company providing AI-powered mobile attribution, product analytics, and marketing automation solutions.

CEO / Founder
Nam Sung-pil (Roi Nam) & Jung Hun-jae (Hunjae Jung)
Team Size
51-200
Stage
Growth Stage
Total Funding
$31.5M
Latest Round
Series C
Key Investors
Atinum Investment; Storm Ventures; Z Venture Capital (ZVC); Korea Development Bank; IBK Industrial Bank; Delight Investment; KB Investment; SL Investment; Kolon Investment

Technology & Products

Key Products

Airbridge (mobile ad attribution & MMP); Airbridge GO (AI marketing agent); Airflux (AI-powered in-game ad monetization); DeepLink Plan (deep linking); Amplitude (product analytics, reseller); Braze (CRM/marketing automation, reseller); RevenueCat (subscription management, reseller)

Technological Advantage

Real-time tracking of ~200M mobile devices per month; AI-driven predictive LTV and fraud protection; official partnerships with Google, Meta, and other major ad platforms; APAC reseller for Amplitude and Braze.

Differentiation

Value Proposition

Full-stack AI marketing platform covering ad attribution (Airbridge), product analytics (Amplitude), CRM/marketing automation (Braze), and in-app ad monetization (Airflux) — enabling data-driven growth across the entire marketing funnel.

How They Differentiate

Asian-headquartered MMP with official partnerships across major global ad platforms; full-funnel marketing stack (attribution, analytics, CRM, monetization) under one roof; AI agent (Airbridge GO) that autonomously executes the entire marketing process from creative to optimization.

Market & Competition

Target Customers

Mobile app and game developers, e-commerce, fintech, and enterprise brands seeking data-driven marketing optimization

Industry Verticals

Mobile Gaming; E-commerce; Fintech; Media & Entertainment; Enterprise SaaS

Competitors

AppsFlyer; Adjust; Singular

Growth & Milestones

Major Milestones

2015: Company founded; 2019: Airbridge MMP solution launched; 2023: Series B ₩12B funding; 2025: ~₩38.4B revenue, 800+ clients, 30+ countries; 2026: Series C ₩21.4B funding, Airbridge GO AI agent in development

Notable Customers

Nexon Korea; Lotte Members; Wantedlab; GS Home Shopping; SC First Bank; SK Telecom; Burger King; Kakao Style; Toss; LG Uplus

Recent coverage of AB180