SuperDNA 3D Lab
Provides 3D modeling and visualization software/services for e-commerce, creating photorealistic 3D product models and digital twins to replace traditional photography and enhance online shopping experiences.
- CEO / Founder
- Jatinder Kukreja
- Team Size
- 201-500
- Stage
- Active
- Total Funding
- $250K
- Latest Round
- Grant - $250K - January 2025
- Key Investors
- Bentley Systems
Technology & Products
Key Products
SuperDNA 3D Lab provides 3D modeling and visualization software and services for the e-commerce industry, specializing in creating, managing, and distributing photorealistic 3D product models and digital twins across various sales channels.
Technological Advantage
Claims: Proprietary software for in-house artist training and 3D content creation; Verified: 'Build once, use everywhere' functionality for cross-platform 3D model deployment; Defensible: Internal certification processes and scalable production pipeline.
Differentiation
Value Proposition
Reduces product photography costs by up to 70% while accelerating catalog updates and product launches, enabling immersive AR/VR experiences that increase customer engagement and reduce returns.
How They Differentiate
Focuses exclusively on 3D modeling for e-commerce with proprietary internal tools and large-scale production capacity (45,000 SKUs/month), unlike general SaaS competitors; offers integrated digital twin and AR/VR solutions not commonly found in basic 3D software providers.
Market & Competition
Target Customers
E-commerce brands, retail giants, furniture, fashion, electronics, and interior design companies
Industry Verticals
E-commerce; Retail; Furniture; Fashion; Electronics; Interior Design; Architecture
Competitors
Anyone.com; Blue Harvest; Nedamco Africa
Growth & Milestones
Growth Metrics
Delivered over 250,000 3D models to retail giants; handles up to 45,000 unique SKUs monthly; revenue estimated at $15.5M-$35.2M annually.
Major Milestones
Founded in 2017; Delivered over 250,000 3D models; Launched SuperDnaX platform; Partnered with Threekit; Expanded to offices in Netherlands, India, and US
Notable Customers
10 retail giants (unnamed); Lowe's Innovation Labs (case study reference)