AtomForm Palette 300 Wins London Design Awards Gold, Validating Desktop 3D Printing Aesthetics

Chinese desktop 3D printing company AtomForm (原子重塑) has been awarded the 2026 London Design Awards Gold for its flagship Palette 300 system. The machine features a 12-nozzle OmniElement automatic switching system, compatible with 36 colors and 12 material types, achieving a claimed ±0.02 mm print accuracy and 50% faster material changes. The company has previously won MUSE Gold and iF Design awards. AtomForm has canceled its Kickstarter campaign and will sell the Palette 300 directly through its official website, with pricing details to be announced.

This award places AtomForm within the consumer-electronics and design-driven segment of desktop AM, where hardware aesthetics and user experience are becoming competitive differentiators alongside print quality. The 12-nozzle system addresses a persistent pain point in multi-material FFF printing: material waste and purge towers. By reducing waste by a claimed 90%, AtomForm is targeting a segment where material costs and print reliability remain barriers to broader adoption. The company’s strategy mirrors the Chinese localization pattern - applying advanced features at a price point that undercuts Western competitors like Prusa Research (XL multi-head) and Bambu Lab (AMS system), while adding design accolades as a margin-protecting layer.

For buyers evaluating desktop AM for rapid prototyping and short-run production, the Palette 300’s key test will be real-world reliability across the full 36-color palette, not just controlled demonstrations. AtomForm must now execute on production scaling, customer support, and material ecosystem expansion beyond the initial 12 material types to sustain the momentum from back-to-back design awards. The OLED/LCD display and integrated software experience are table stakes; long-term success depends on whether the 12-nozzle switching system proves durable in daily use across varied print geometries.