ApplicationSveta Nedelja, CroatiaFounded 2021· One of 462 Application companies tracked by AMPulse
Develops and manufactures ultra-high-performance luxury hypercars, integrating Bugatti's legendary design and craftsmanship with Rimac's state-of-the-art hybrid and electric powertrain technology.
CEO / Founder
Mate Rimac
Team Size
1001-5000
Stage
Active
Total Funding
$537M
Latest Round
Series D
Key Investors
SoftBank Vision Fund 2, Goldman Sachs Asset Management, HOF Capital, BlueFive Capital, Hyundai Motor Group, Kia Motors, InvestIndustrial
Leveraging Rimac's mastery of electric and hybrid powertrains allows Bugatti to lead the hypercar market's evolution. The strategic partnership with Porsche AG provides significant industrial and financial backing, creating a formidable advantage in R&D and production capabilities.
Differentiation
Value Proposition
To create the world's most advanced, powerful, and luxurious hypercars by merging a century of automotive heritage with cutting-edge electrification and manufacturing technologies.
How They Differentiate
Bugatti Rimac differentiates itself by offering hybrid and electric hypercars that push the boundaries of performance without sacrificing luxury or brand heritage. The new V16 hybrid powertrain in the Tourbillon, combined with a timeless design philosophy, sets it apart from competitors focused purely on combustion or all-electric power.
Market & Competition
Target Customers
High-net-worth individuals, car collectors, and hypercar enthusiasts.
Industry Verticals
Automotive
Competitors
Koenigsegg, Pagani, McLaren
Growth & Milestones
Major Milestones
Formation of the Bugatti Rimac joint venture in November 2021., Secured a €500 million Series D funding round in June 2022., Unveiled the Bugatti Tourbillon in June 2024, the first new model under the joint venture, featuring a V16 hybrid powertrain., Porsche sold its 45% stake to HOF Capital consortium in April 2026; Rimac Group takes control.
Notable Customers
Porsche, Hyundai Motor Group, Aston Martin, Pininfarina (for Rimac's technology)
Bugatti Rimac occupies a unique position in the ultra-luxury hypercar market by combining Bugatti's century of design and combustion heritage with Rimac's advanced electric and hybrid powertrain technology. The joint venture, formed in 2021 and backed by Porsche AG, Hyundai Motor Group, and others, aims to set new benchmarks in performance, luxury, and manufacturing innovation.
A key technological differentiator is the application of metal additive manufacturing for critical components. The company produced what it describes as the world's first 3D-printed functional titanium brake caliper, which is 40% lighter than the aluminum part it replaces. This use of metal AM for structural, safety-critical parts in low-volume hypercars demonstrates a production path that is difficult for traditional forging or casting to match at this performance level.
The company's product lineup includes the Rimac Nevera all-electric hypercar and the newly unveiled Bugatti Tourbillon, which features a V16 hybrid powertrain. Customers are high-net-worth individuals and collectors, while Rimac's technology partnerships extend to Porsche, Hyundai, Aston Martin, and Pininfarina. The strategic backing from Porsche and a $537 million funding round provide substantial resources for R&D and production scaling.
Bugatti Rimac faces competition from Koenigsegg, Pagani, and McLaren, all of whom also pursue extreme performance and lightweight materials. The company's moat lies in its hybrid approach—combining electric and combustion powertrains with additive manufacturing—and its access to both a storied brand and deep-pocketed industrial partners. The open question is whether the hypercar market's shift toward electrification will sustain demand for hybrid V16 models or push toward fully electric platforms.