Fitasy
A footwear technology startup that creates hyper-personalized, 3D-printed sneakers using a proprietary smartphone-based 'scan-to-print' system powered by Spatial AI.
- CEO / Founder
- Eugene (Yujun) Wang
- Team Size
- 1-10
- Stage
- Active
- Total Funding
- $1M
- Latest Round
- Seed
- Key Investors
- Sports Tech HQ (STHQ), Indiana Economic Development Corporation (IEDC), Private Angel Investors
Technology & Products
Key Products
Patent-pending scan-to-print software solution for creating custom-fit 3D-printed shoes.
Technological Advantage
Integrates advanced computer vision (Spatial AI) with automated additive manufacturing to enable a direct-to-consumer, inventory-free business model that reduces waste and overhead.
Differentiation
Value Proposition
Delivers ergonomically perfect, custom-fit footwear at a competitive price point ($195) by replacing expensive in-store professional scanning with a convenient, home-based mobile AI solution.
How They Differentiate
Proprietary smartphone-based 'scan-to-print' Spatial AI that eliminates the need for professional in-store scanning, offering full custom-fit sneakers at a significantly lower price point ($195) than luxury 3D-printed rivals.
Market & Competition
Target Customers
Fitness enthusiasts, individuals with specific orthopedic or ergonomic needs, and tech-forward consumers seeking sustainable, custom-engineered footwear.
Industry Verticals
["Footwear","Consumer Technology","Additive Manufacturing","Health & Wellness","Sports Technology"]
Competitors
Zellerfeld; FitMyFoot (formerly Wiivv); Hilos
Growth & Milestones
Growth Metrics
Transitioned from R&D to commercial launch phase in early 2026; currently scaling production of the 'Stride' sneaker line.
Major Milestones
["Founded in 2022 to bridge Spatial AI and additive manufacturing","Joined the Sports Tech HQ (STHQ) Collective in September 2025","Featured at the AI Summit Seoul 2025 for Spatial AI innovation","Launched flagship 'Stride' custom-fit 3D-printed shoe in January 2026"]
Notable Customers
Fitness enthusiasts; Orthopedic-focused consumers; STHQ Collective members