Floyd Rose
Manufactures high-precision guitar hardware, including 3D-printed steel locking nuts and double-locking tremolo systems.
- CEO / Founder
- Andy Papiccio
- Team Size
- 11-50
- Stage
- Active
- Latest Round
- Acquired
- Key Investors
- AP International
Technology & Products
Key Products
Double-locking tremolo systems; Original Series; USA-Series; Saddles; 3D-printed steel locking nuts; Del Mar Series USA Guitars
Technological Advantage
Claimed: Improved precision and flexibility in manufacturing complex geometries for locking nuts. Verified: Production of 3D-printed steel components in 10 standard sizes with 10” radius.
Differentiation
Value Proposition
Enables high-precision, USA-made guitar hardware production with tighter tolerances and intricate detailing through metal additive manufacturing, reducing reliance on outsourced traditional machining.
How They Differentiate
Utilizes metal additive manufacturing for locking nuts to achieve higher precision and intricate detailing compared to traditional CNC-milled or cast components from competitors like Schaller.
Market & Competition
Target Customers
Guitarists, musicians, luthiers, and guitar manufacturers
Industry Verticals
Musical Instruments; Pro Audio
Competitors
Schaller
Growth & Milestones
Growth Metrics
Maintains 40-year market leadership in locking tremolo systems; Global distribution network spanning 30+ countries; Recently expanded into additive manufacturing for high-precision steel and titanium hardware components.
Major Milestones
1977: Founded by Floyd D. Rose; 2024: Launch of USA-made 3D-printed steel locking nuts; 2024: Opening of new USA machining facility; 2024: NAMM show reconnection; 2024: European exclusivity partnership with W-Music
Notable Customers
Fender; Kramer; Gibson; Jackson Guitars; ESP Guitars; Schecter Guitar Research