NOA 3D
3D printer distributor and service partner for additive manufacturing solutions in Northern Italy; reseller of commercial 3D printing systems.
- CEO / Founder
- Alexander Murawski
- Stage
- Acquired
- Total Funding
- Undisclosed
- Latest Round
- Acquired
- Key Investors
- Ricoh Italia (company participant/shareholder)
Technology & Products
Key Products
3D printer distribution and resale; 3D printer installation and technical support; 3D printing services (likely partner-enabled)
Technological Advantage
NOA 3D (Additive Manufacturing division of New Office Automation S.r.l.) leveraged 30+ years of office technology distribution expertise to offer professional polymer 3D printers (including Formlabs SLA/SLS systems) through both sales and rental models, bundled with integrated service, maintenance, and consulting — differentiating as a full-service AM reseller rather than a pure hardware vendor. The division was acquired by Manufat in September 2021.
Differentiation
Value Proposition
Local technical support, installation, and service for 3D printing hardware; integration of 3D printing into existing Ricoh office equipment product portfolio.
How They Differentiate
Regional market presence in Milan and Lombardy; established customer base through Ricoh partnership; technical service and installation capabilities.
Market & Competition
Target Customers
Small to medium enterprises, design studios, prototyping centers
Industry Verticals
Manufacturing; Design; Prototyping
Competitors
Shapemode (Milan-based 3D printing distributor); 3D Italy (Rome-based 3D printing services); Local Ricoh service partners
Growth & Milestones
Growth Metrics
NOA 3D's 3D printing division (Formlabs and Protys reseller) was acquired by Manufat, Italy's leading desktop 3D printer sales and support company, completed September 2021.
Major Milestones
~1990s: Founded as office equipment reseller in Milan; 2000s-2020: Established as historic Ricoh Corporate Partner in Milan; 2020-2021: Created 3D Printing Division to expand product offerings; July 29, 2021: Acquired by Ricoh Italia Srl; December 1, 2021: Merger completed; Ricoh Italia became successor entity