Wooj Design
A Brooklyn-based design studio that leverages 3D printing and robotics to create sustainable, ethically manufactured home decor and lighting.
- CEO / Founder
- Sean Kim
- Team Size
- 1-10
- Stage
- Growth Stage
- Total Funding
- Undisclosed
- Key Investors
- Sean Kim (Founder)
Technology & Products
Key Products
Wavy Lamp (Iconic 3D-printed table lamp), Allium Lamp (Cordless mini lamp series), 3D-Printed Home Accessories (Clocks, vases, and candle holders), Ceramic Vessels (Hybrid manufacturing prototypes), Custom Commercial Lighting Installations
Technological Advantage
Utilizes a scalable 3D printing farm (24+ printers) and recycled materials like rPETG to enable rapid prototyping and low-waste, on-demand production of complex geometries that are difficult to achieve with traditional molding.
Differentiation
Value Proposition
Delivers high-end, domestically manufactured designer goods at an accessible price point by combining automated additive manufacturing with traditional craft.
How They Differentiate
Wooj Design differentiates through a vertically integrated 'micro-factory' model, where design, 3D printing, and assembly happen in-house in Brooklyn. Unlike competitors who may outsource production or use a platform model for various designers, Wooj focuses on a signature organic aesthetic using recycled rPETG (recycled water bottles) and sustainable domestic manufacturing.
Market & Competition
Target Customers
Design-conscious and eco-conscious consumers, interior designers, and high-end retail curators (e.g., MoMA, West Elm).
Industry Verticals
Consumer Goods, Home Decor & Lighting, Additive Manufacturing, Sustainable Design
Competitors
Gantri, Honey and Ivy, Model No. Furniture
Growth & Milestones
Growth Metrics
Scaled from a single printer in a closet to a 24+ printer farm; sold over 5,000 units of the flagship 'Wavy Lamp' within the first two years of operation.
Major Milestones
Founded in 2020 by Sean Kim during the COVID-19 pandemic, Named to the 'Dwell 24' list of best emerging designers in 2021, Established a permanent manufacturing studio in Brooklyn, NY, Launched the 'Meet the Makers' partnership with MoMA Design Store in 2022, Expanded product line from lighting to clocks, vases, and cordless technology (Allium Lamp)
Notable Customers
MoMA Design Store, West Elm, Urban Outfitters, Design Milk