ALPHR Technology
UK-based designer and manufacturer of bespoke factory automation solutions, including test and measurement equipment, advanced robotics, and modular assembly systems for automotive, medical, aerospace, and defence sectors.
- CEO / Founder
- Gary Haynes
- Team Size
- 51-200
- Stage
- Acquired
- Latest Round
- Acquired
- Key Investors
- Indutrade AB
Technology & Products
Key Products
Test & Measurement (SPI, AOI, 3D X-Ray Inspection, ICT, End-of-Line Testing); Advanced Automation (Assembly Machines, Line Robotics, Rotary Assembly, Palletised Lines); Modular Solutions (Flexi Pod, Modular Workstations); Laser Welding & Marking Solutions; Cobot Solutions; Automated Leak Detection; Vision Inspection; Ultrasonic Welding; Automated Dispensing Systems
Differentiation
Value Proposition
Bespoke, high-end factory automation solutions integrating test, measurement, robotics, and modular assembly — backed by 30+ years of experience and global support through the Indutrade group.
How They Differentiate
Combines test & measurement expertise with advanced robotics and modular automation under one roof; part of the Indutrade group (200+ companies) enabling global reach; 30+ years of domain expertise in automotive and industrial sectors; two manufacturing facilities (UK and Romania) plus Mexico operations.
Market & Competition
Target Customers
OEMs and Tier 1 suppliers in automotive, medical, defence, aerospace, HVAC, electronics, and transportation sectors
Industry Verticals
Automotive; Medical; Defence; Aerospace; HVAC; Electronics; Transportation
Competitors
Rockingham Systems; Underwoods (also a partner); Nolek
Growth & Milestones
Growth Metrics
Annual sales ~£7M at time of acquisition (2016); Romanian subsidiary revenue: €5.75M (2023), €6.59M (2024), €8.19M (2025)
Major Milestones
Founded 1986 as assembly and test machine provider to automotive sector; Incorporated as ALPHR TECHNOLOGY LIMITED on 14 September 1994 (originally EVENTIDEAL LIMITED, renamed Nov 1994); Acquired by Indutrade AB (Sweden) in September 2016; Opened Romania manufacturing facility in Arad; Opened Mexico operations in Queretaro; Siemens technology partnership announced Sep 2024; TRI distribution partnership announced Jun 2026
Notable Customers
Jaguar Land Rover; Stellantis; Rolls-Royce